Abstract
The paper explores how academics react to a breach of the psychological contracts they established with the university. Using a mixed method approach, this empirical research identified that commitment to teaching and a desire to contribute to society powerfully influence the reactions of academics to breaches of the psychological contract. The research also identified that issues associated with promotion, remuneration and work flexibility are key areas where breaches are perceived. Academic professionalism, and a deep commitment to students and the ideal of the university as key institution within civil society emerged as
powerful motivators of academic behaviour with regard to the formation and effects of psychological contracts.
powerful motivators of academic behaviour with regard to the formation and effects of psychological contracts.
| Original language | English |
|---|---|
| Publication status | Published - Nov 2010 |
| Event | Australian and New Zealand Marketing Academy Conference 2010 - University of Canterbury, Christchurch, New Zealand Duration: 29 Nov 2010 → 01 Dec 2010 http://www.anzmac.org/conference_archive/2010/ |
Conference
| Conference | Australian and New Zealand Marketing Academy Conference 2010 |
|---|---|
| Abbreviated title | ANZMAC 2010 |
| Country/Territory | New Zealand |
| City | Christchurch |
| Period | 29 Nov 2010 → 01 Dec 2010 |
| Other | Doing More with Less |
| Internet address |
Keywords
- Psychological contract
- Academics
- Commitment
- Professionalism