On the Relationship between Spillovers and Bundling

Maria Plotnikova; Sudipta  Sarangi; Sushmita Swaminathan

doi:10.1111/manc.12091

On the Relationship between Spillovers and Bundling

Maria Plotnikova, Sudipta Sarangi, Sushmita Swaminathan

Rheolaeth a Busnes

Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid

200 Wedi eu Llwytho i Lawr (Pure)

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This paper examines the relationship between the bundling decision of a large firm and the impact of spillovers from smaller firms drawing on stylized facts from the software industry. We find that bundling occurs only in the presence of significant spillovers from the two smaller firms. The large firm does not bundle when there are spillovers for only one product. Finally, we show that welfare is higher under bundling.

Iaith wreiddiol	Saesneg
Tudalennau (o-i)	181-196
Nifer y tudalennau	16
Cyfnodolyn	Manchester School
Cyfrol	84
Rhif cyhoeddi	2
Dyddiad ar-lein cynnar	09 Chwef 2015
Dynodwyr Gwrthrych Digidol (DOIs)	https://doi.org/10.1111/manc.12091
Statws	Cyhoeddwyd - 01 Maw 2016

Mynediad at Ddogfen

10.1111/manc.12091

Accepted ManuscriptLlawysgrif awdur wedi’i dderbyn, 650 KB

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Maria Plotnikova
- map26aber.acuk
- Rheolaeth a Busnes - Lecturer in Economics
Unigolyn: Dysgu ac Ymchwil

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title = "On the Relationship between Spillovers and Bundling",

abstract = "This paper examines the relationship between the bundling decision of a large firm and the impact of spillovers from smaller firms drawing on stylized facts from the software industry. We find that bundling occurs only in the presence of significant spillovers from the two smaller firms. The large firm does not bundle when there are spillovers for only one product. Finally, we show that welfare is higher under bundling.",

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AB - This paper examines the relationship between the bundling decision of a large firm and the impact of spillovers from smaller firms drawing on stylized facts from the software industry. We find that bundling occurs only in the presence of significant spillovers from the two smaller firms. The large firm does not bundle when there are spillovers for only one product. Finally, we show that welfare is higher under bundling.

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On the Relationship between Spillovers and Bundling

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Mynediad at Ddogfen

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Maria Plotnikova

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